It was average this past season.
I’m talking about the Jets’ home attendance. A lot of teams had this problem in 2017.
But the Jets can’t let average attendance impact their off-season personnel moves.
When marketing and player personnel mix, the results often aren’t great, like when the Jets traded up for Mark Sanchez, traded for Brett Favre and overpaid for Darrelle Revis in 2015.
No question the Jets need to have an active, productive off-season with tons of cap space and three picks in the first two rounds.
But everything they do should be driven by sound player personnel judgement, and not empty seats.
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