(Press Release) – The New York Jets today announced a new multi-year partnership with Porsche Cars North America, Inc. The agreement marks Porsche’s first NFL partnership and first exclusive sports sponsorship in major U.S. sports. Porsche is the official sports car and luxury vehicle of the New York Jets.
As the official sports car and luxury vehicle of the Jets, Porsche will be the presenting partner of the Jets Green Room – the Jets all-inclusive hospitality lounge and ultra-exclusive club inside MetLife Stadium. The premium indoor space, with a large outdoor patio and private seating, has a high-energy bar atmosphere where former Jets players, celebrities, and corporate partners mingle, network and cheer on the Jets.
The new deal will also provide select Jets suite partners, premium season ticket holders and corporate partners the opportunity to participate in a unique driving experience in Porsche vehicles at a local track along with Jets personalities. During the season, the Porsche brand will be incorporated into special events at the Atlantic Health Jets Training Center including Jets Training Camp and a co-developed Intelligent Performance themed camp, during which best practices will be shared with Jets Partner Alliance members, team personnel and Porsche guests.
“This truly unique partnership provides us with the opportunity to leverage the strength of the Jets and Porsche brands to provide an enhanced experience for both of our fans,” said Jacob Harb, Vice President, Area East for Porsche Cars North America.